Email Blast Campaign, Digital Advertising

I partnered with Reading Eggs, a leading online reading program developed by Blake eLearning, to run digital advertising and email blasts on my blog and podcast. With over 2,000 subscribers and 12,000 blog readers, this collaboration allowed me to introduce Reading Eggs to a wider audience, helping to promote their program, which is used by over 20 million children in 169 countries. This partnership not only supported their growth but also contributed to the expansion of my own platform.

Reading Eggs

Overview

  • Email Marketing Campaigns: Designed and executed targeted email blasts to over 2,000 subscribers, promoting Reading Eggs’ online reading program.
  • Digital Advertising: Ran strategic digital ad campaigns on your blog and podcast, driving awareness and sign-ups for Reading Eggs.
  • Audience Outreach: Leveraged a growing blog readership of 12,000 to promote Reading Eggs, emphasizing the program’s benefits for homeschool families.
  • Social Media Promotion: Created engaging social media posts and stories to highlight Reading Eggs’ features, increasing visibility across platforms.
  • Podcast Mentions: Promoted Reading Eggs through podcast episodes, sharing personal experiences and success stories to boost credibility and interest.
  • Content Integration: Wove Reading Eggs promotions into relevant blog content, showcasing how the program supports children’s reading development, aligning with your audience’s needs.
  • Global Reach: Helped Reading Eggs expand its reach to a worldwide audience of homeschool families, benefiting from the program’s use by over 20 million children in 169 countries.