Product Review, Social Media Promotion
As a brand ambassador for Scripture Lullabies, I promoted their “Hidden In My Heart” music series across various digital platforms, helping to increase visibility for their products. I used my blog, social media, and email marketing to review and feature Volumes I and II of their lullaby series, focusing on how the music provided a peaceful, Scripture-based experience for both children and parents. I also ran giveaways to engage my audience, offering copies of the CDs or digital downloads. Additionally, I encouraged readers to utilize a 15% discount code, highlighting the charitable aspect of their business. Through keyword-rich content, pinnable images, and strategic social media tagging, I effectively increased awareness and engagement for the brand.
Overview
- Email Marketing Campaigns: Designed and executed targeted email blasts to over 2,000 subscribers, promoting Reading Eggs’ online reading program.
- Digital Advertising: Ran strategic digital ad campaigns on your blog and podcast, driving awareness and sign-ups for Reading Eggs.
- Audience Outreach: Leveraged a growing blog readership of 12,000 to promote Reading Eggs, emphasizing the program’s benefits for homeschool families.
- Social Media Promotion: Created engaging social media posts and stories to highlight Reading Eggs’ features, increasing visibility across platforms.
- Podcast Mentions: Promoted Reading Eggs through podcast episodes, sharing personal experiences and success stories to boost credibility and interest.
- Content Integration: Wove Reading Eggs promotions into relevant blog content, showcasing how the program supports children’s reading development, aligning with your audience’s needs.
- Global Reach: Helped Reading Eggs expand its reach to a worldwide audience of homeschool families, benefiting from the program’s use by over 20 million children in 169 countries.